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TrueCar Prices IPO

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Santa Monica-based TrueCar has priced its IPO, saying last night that it will sell 7.8 The pricing was below the company''s earlier, estimated IPO range of $12.00 TrueCar is trading on the NASDAQ Global Select Market as TRUE. truecar true buying service scott painter' The company raised around $71.1M

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TrueCar Names Dealer Marketing Head

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Santa Monica-based TrueCar is continuing to bolster its links to automotive dealers, as it looks to improve its relationship with the auto dealer industry, saying this morning that it has named Paul Edmonds as Senior Vice President of Dealer Marketing and Opeartions. READ MORE>>.

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TrueCar Files For IPO

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Santa Monica-based TrueCar has filed for an IPO, saying Friday that it is looking to raise up to $125M on the NASDAQ Global Select Market as TRUE. TrueCar--which is led by Scott Painter--is backed by USAA, Capricorn Investment Group, Upfront Ventures, Anthem Ventures, Vulcan Capital Growth Equity, and Peppy Capital Partners.

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TrueCar Announces Used Vehicle Pricing Index

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Santa Monica-based TrueCar , the car pricing startup headed by Scott Painter, has announced a new product today, focused on used vehicle pricing. The new service shows consumers a price distribution curve, so that consumers can see how a used car might sell for based on actual, marketing listing prices.

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TrueCar Links With Disabled Veterans Charity

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Santa Monica-based TrueCar , which provides online services to help connect people looking for cars with auto dealers, said on Thursday that it has linked up with a charity, DAV , which helps disabled veterans gain access to vehicles, as part of its own program for injured veterans, DrivenToDrive. READ MORE>>.

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TrueCar Updates Dealer Outreach Initiative

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Santa Monica-based TrueCar --which has been in the midst of extending the olive leaf out to car dealers put off by its pricing pressure--said it has updated its "Dealer Pledge" initiative, improving its efforts to address concerns of its dealers. TrueCar posted the updated pledge online. READ MORE>>.

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TrueCar Scoops Up $30M From Vulcan Capital

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Santa Monica-based online car buying technology provider TrueCar said this morning that it has raised $30M in a new round of funding, from Vulcan Capital, the venture funding arm of Microsoft co-founder Paul Allen. TrueCar said the new funds will go towards market expansion, product development, and to build its brand.

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