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Tsavo Launches Search Engine Marketing Arm

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Santa Monica-based Tsavo Media, the new startup founded by Userplane founder Michael Jones, has launched a new division, focused on search engine marketing. The firm announced the division Tuesday afternoon, saying that its new Tsavo Agency will provide search engine marketing and content monetization services for companies.

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Tsavo Buys BetterPPC

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Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

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Tsavo Snags Percival From Docstoc

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Santa Monica-based Tsavo Media, the online media startup headed by former Userplane founder Michael Jones, said today that it has hired on Sean Percival as Director of Content at the firm. According to Tsavo, Percival will manage the build-out of Tsavo's vertical properties. READ MORE>>

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Tsavo Names General Manager For SEO Unit

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Santa Monica-based Tsavo Media, the new startup venture of former Userplane founder Michael Jones, said Tuesday that it has named Steve Schepke as General Manager of Tsavo Agency, a new unit focused on providing monetization services to content providers. According to Tsavo, Schepke joins Tsavo from Commission Junction.

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Wittlebee's Percival Surfaces At Topix

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Sean Percival , the founder of Wittlebee and former MySpace, Tsavo Media, Docstoc, and Mahalo executive, has surfaced at hyperlocal news site Topix as VP of Marketing. Percival''s last startup, Wittlebee, had faced a fundraising crunch , which forced Percival out of the company.

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DONE Ventures Sues Sedo Over Women.com, Women.net

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Ventures , the Internet marketing and publishing firm headed by Ben Padnos, has sued domain name broker Sedo , over the firm's role in a mishandled sale of the domain names Women.com and Women.net. Manhattan Beach-based DONE! According to DONE! READ MORE>>.

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DONE Ventures Gets Trial Date In NBC Suit

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Ventures , the Internet marketing firm headed by Ben Padnos , the former founder of BetterPPC, said today that it has received a trial date in its lawsuit against NBC Universal. Padnos sold BetterPPC in September of 2008 to Tsavo Media, the startup which was started by current MySpace president Michael Jones.

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