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How Kixer Is Connecting Mobile Web Users To Apps

socalTECH

Many online business today have a big problem: users are increasingly coming to their websites as mobile users, not desktop users, which means lower ad revenues and conversions. How do you make those mobile users just as profitable as desktop users? All of the sudden, there was a growth in users coming from mobile platforms.

Mobile 124
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Reaching Girls With MobiGirl Media's Girl-Friendly Mobile Ad Network

socalTECH

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208
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Beachfront Media Adds HTML5 Support

socalTECH

Beachfront Media , the developer of video publishing tools, said today that its Beachfront Builder software now supports HTML5 applications. The firm said the new support allows companies to support the mobile web, in addition to the company's existing, native apps for the iPhone, iPad, and Android. READ MORE>>.

Media 153
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Salem Media Buys Instapray App

socalTECH

Camarillo-based religious broadcaster and publisher Salem Media Group has acquired its own, mobile app, called InstaPray , the company said late Thursday. Salem Media said the addition to its Salem Web Networks arm helps expand its portfolio of Christian websites and apps.

Media 100
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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

In it he asserts that the web is dying and in its ashes will see the rise of the “App Internet.” And while the App Internet is currently more powerful than the Mobile Internet it has fundamental flaws. The web is dying and will be replaced by “the App Internet.” Enter the World Wide Web (WWW).

Web 355
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OpenX Selected By Townhall Media

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Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Townhall Media's websites include Townhall, HotAir, RedState, Twitchy, BearingArms,and HumanEvents. READ MORE>>.

OpenX 100
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Build Native Mobile Apps Using Your Web Skills

SoCal Tech Calendar

Thursday, April 22, 2010 -- CommNexus Presents: Build Native Mobile Apps Using Your Web Skills. With over 300 APIs, a thriving developer community, and the support you need, you can build applications that are more social, local, media rich, interactive, and extensible. See [link] (more).

Web 100