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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

I reached out to Michael after their surprising day at the top of Hacker News during early September. The innocuous post, which was simply titled " Divshot " generated over 110 comments and was awarded nearly 200 points by Hacker News' notoriously jaded readers. According to Michael, the Hacker News exposure was completely unplanned.

News 198
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Should Startups Announce Their Funding?

Both Sides of the Table

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. I will add to this as I write more in the coming weeks on the topic. Should I Bundle it With More Juicy News? When you file, you must be prepared.

Startup 355
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Catching Up With Joanne Bradford, Demand Media

socalTECH

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? Can you explain that process? Can you explain that process?

Demand 240
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Why Titles Matter a Lot if You’re a Blogger

Both Sides of the Table

It an era of social media and newsreaders titles matter a lot. When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. I should know.

Writing 326
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Social Media for Service Professionals

SoCal CTO

I did a presentation about the use of Social Media to a great group of people who mostly are different kinds of service professionals (attorneys, accountants, consultants, etc.). Over the past 12 months, I've had roughly 284,000 people come visit that site and get exposed to things I write. Be interested in what they write.

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How to use PR Firms at Startups

Both Sides of the Table

You help them on stories, act as a source, develop real relationships, read their stories and eventually when you have news they’re more willing to have a conversation. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. In a startup this is a mistake.

Startup 349
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Julie Schoenfeld On Perfect Market's New Funding

socalTECH

This morning, Pasadena-based Perfect Market (www.perfectmarket.com) announced a new, $9M round of funding for the firm's technology, which is used to help publishers monetize their content. When you see a story from the LA Times, you know there is a certain level of quality, and that it's written by a news publication you know about.

Marketing 232