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Doing the Right Thing > Doing Things Right

Both Sides of the Table

Sounds simple but in practice I promise you most organization fall into the latter trap. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc.

Activity 164
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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

There is a corollary to that advice, which is “doing the right things is more important than doing things right.&# Sounds simple but in practice I promise you most organization fall into the latter trap. Here’s how it goes: You have a business development group with two people. You have a marketing department with three people.

Startup 323
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Southern California Tech Central

SoCal CTO

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal. And perhaps to stimulate new connections.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? Rebelling is simply a form of snobbery. Online marketing uses techniques for driving promotion and place. ” Me?

Marketing 379
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Los Angeles Tech Launched - Hot List

SoCal CTO

This is the beginning of a content community that collects and organizes the best content from blogs and web sites. One of the more interesting new features is that the site now takes into account social signals. I'm happy to announce the launch of the Los Angeles Tech Content Community.

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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. The fund is organized into sectors and each VC forms forward looking themes within sub sectors. He is starting to see this occur in sites that are verticalizing content. Startup after Iron Planet? (6:00

Capital 265
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BloomNation's Goal To Empower Your Local Florist, And Improve Flower Delivery

socalTECH

The florist business center we launched recently empowers florists, with tools to run email marketing campaigns, reach out through social media, and even gives them a point of sale system and website builder. If you type in flowers in Beverly Hills, you won''t see any organic results for the big businesses. READ MORE>>.