Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle. With over 77% of the U.S.

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TechCrunch LA

AUGUST 7, 2019

PodcastOne , the celebrity podcasting network from the founder of radio powerhouse WestwoodOne, is launching a free hosting platform for podcasters. The company is also billing itself as a discovery platform, offering free promotion for the services various podcasts across its own network of popular podcasting talent.

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socalTECH

OCTOBER 3, 2014

Lisa Hennessy: The short one liner answer, is it''s a robust, digital platform that broadcasts once-of-a-lifetime job openings and experience, which everyone can apply for. This is an interesting combination of media and online website, can you talk about the strategy there? However, until recently, the two rarely intersected.

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L.A. Business Journal

JANUARY 25, 2018

Social media platform Greenfly raises $8.5 million; Songtradr raises $4 million in Series A funding round; and Apple launches patient health records app in Los Angeles.

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Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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socalTECH

APRIL 17, 2019

Los Angeles-based AdGreetz , which develops personzlied advertising technology, announced a new product this morning, and automated and integrated marketing platform it calls AdChef.

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Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

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socalTECH

MAY 28, 2020

Glendale-based Loop Media , which develops short-form video for online and app streaming, says it has partnered with Drone TV, a streaming channel for aerial videos from around the globe. Loop Media said it will provide access to Drone TV's high quality drone-recorded videos, both for its business and consumer platform.

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SoCal Tech Calendar

NOVEMBER 23, 2011

Tuesday, November 29, 2011 -- Tablets: The New Media Platform. How will we use tablets next? How will they evolve? How will carriers need to adapt? What will the evolution of apps look like? Will next-generation processors spawn super tablets? See [link] (more)

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L.A. Business Journal

JANUARY 25, 2018

Greenfly, a developer of a social media engagement program, raised an $8.5 million Series B round led by Alpha Edison.

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socalTECH

JULY 22, 2020

Los Angeles-based Whip Media Group , a developer of software used by the entertainment industry to manage content, said that Shout! Factory , also based in Los Angeles, has selected its platform. Whip Media says that Shout! Financial details of the deal were not announced.

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socalTECH

OCTOBER 6, 2017

TiTAN Platform , a Chinese developer of "smart home" devices, says it has officially launched its U.S. TiTAN says its product provide a "highly-encrypted" content platform which lets content owners upload and provide their content to consumers through a secure marketplace, all tied into a "smart home" device in the living room.

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socalTECH

NOVEMBER 19, 2009

Los Angeles-based Spot Runner , a developer of services which help advertisers buy TV advertising, announced today that it has launched its Malibu Media Platform, which the firm says will help improve the process of buying and selling television advertising. Tags: spotrunner media platform advertising television.

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socalTECH

DECEMBER 9, 2020

The Alliance for SoCal Innovation , a nonprofit looking to help connect Southern California's innovation ecosystem, has partnered with Verizon Media to help launch microsites to connect the local technology community, and grow the ecosystem, Verizon said on Wednesday. READ MORE>>.

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socalTECH

OCTOBER 22, 2021

Los Angeles-based media measurement and optimization software developer VideoAmp has raised $275M in funding, giving it a $1.4 VideoAmp said the funds will go to accelerate rollout and adoption of its platform, and also to scale its enterprise sales, engineering, data science and client success teams.

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socalTECH

JANUARY 10, 2019

Culver City-based Jukin Media , which identifies and licenses trending and viral user-generated content to traditional media, has named Craig Parks as its GM of Brands, the company said this week. Parks was previously VP of Programming for Comcast's video platform, Watchable. READ MORE>>.

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socalTECH

MARCH 8, 2018

Los Angeles-based LiveXLive Media , which provides digital media streaming focused on live music and entertainment, has inked a deal with music festival producer Insomniac , which is also based in Los Angeles.

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TechCrunch LA

FEBRUARY 2, 2021

The Los Angeles-based commerce and content platform StackCommerce has been acquired by the Integrated Media Company, a holding company set up by the massive private equity fund, TPG, to acquire new media businesses. As a part of Integrated Media, StackCommerce will join properties like Fandom and Goal.com.

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socalTECH

JUNE 7, 2017

Los Angeles-based Stem , which is developing a platform to simplify payments for musicians and other content creators, announced Wednesday morning that it has raised $8M in a Series A funding. Stem says it has created a financial platform that unifies and manages contracts, distribution, payments and data for artists and creators.

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socalTECH

FEBRUARY 13, 2020

Aliso Viejo-based Smith Micro Software says it has acquired the operator business of Circle Media Labs , a developer of parental control software. Circle Media Labs' operator business includes two key customers, T-Mobile USA and Sky, according to Smith Micro. Smith Micro said the asset deal was worth approximately $13.5M

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socalTECH

JULY 22, 2014

El Segundo-based Pk4 Media , which develops adveriting technology, said this morning that it has acquired Santa Monica-based Prosperio , a developer of a programmatic direct platform for the display and video ad market. pk4media prosperio launchpadlad programmatic advertising merger acquisitoin platform marketing software'

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TechCrunch LA

JANUARY 27, 2022

Now, a gaming startup that’s building a new kind of platform that it thinks will be a — wait for it — game changer in the category is announcing some funding as to ride that wave of attention. Part of that is because of how PortalOne has built out its platform. “This is part of our secret sauce.”

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Startup Professionals Musings

SEPTEMBER 21, 2018

I recommend an easier way – using an investment platform like Gust, EquityNet or SeedInvest. Another advantage of online investor and equity crowdfunding platforms is that they will force you to pull together your story and documentation in a more consistent and complete fashion than you might otherwise bother.

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socalTECH

SEPTEMBER 28, 2018

According to H Code, the new product offers up a "fully integrated" digital marekting and media solution to connect brands and agencies with U.S. Hispanic consumers.

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socalTECH

JULY 15, 2020

Manhattan Beach-based Pod Network , which says it is developing a mobile, social media network which connects users based on their physical location, plus professional and personal interests, has raised $5M in a seed funding. The company said the round was led by PACA Ventures and Anthony Misitano, founder of Post Acute Medical.

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socalTECH

NOVEMBER 29, 2017

CEO Evan Spiegel blames social media --implying, indirectly, Facebook--for the phenomenon of "fake news", saying that personalized newsfeeds have revolutionized the way people share and consume content but at a "huge cost to facts, our minds and the entire media industry." In an editorial, posted this morning, Snap, Inc.

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socalTECH

SEPTEMBER 18, 2017

Beverly Hills-based OWNZONES Media Network , a technology and entertainment company which provides products for the motion picture, television and digital content creation industries, says it has named Rob Hopps as Chief Security Officer (CSO), and Senior Vice President, Platform Operations.

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Startup Professionals Musings

FEBRUARY 26, 2022

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

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socalTECH

APRIL 7, 2020

Playa Vista-based eResonate Media , a startup which is working on a live music streaming platform, said this morning that it has raised $1M in a funding round. The convertible note offering will go towards the company's planned launch later this year.

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TechCrunch LA

MAY 12, 2020

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Maple Media raised its original capital from Shamrock Capital, the investment firm managing money for the Disney family.

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socalTECH

JUNE 12, 2018

Los Angeles-based PR0HBTD , a startup which says it is developing a "cannabis lifestyle media and brand platform", announced this week that it has raised a Series A investment round worth $8M, bringing its total raised to $12M.

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L.A. Business Journal

NOVEMBER 29, 2021

The “metaverse” is currently one of the hottest topics in tech — particularly since social media giant Facebook changed its corporate name to Meta Platforms Inc.

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socalTECH

JANUARY 22, 2014

Los Angeles-based web hosting provider Media Temple -- which was recently acquired by GoDaddy -- said it is moving its flagship hosting platform over to solid state disk drives. Media Temple has been in the process of moving to SSDs since last year. Media Temple has been in the process of moving to SSDs since last year.

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L.A. Business Journal

NOVEMBER 23, 2020

There’s no shortage of audio streaming apps, but Santa Monica-based startup Vurbl Media Inc. is betting that its newly launched player can compete with established platforms like Spotify.

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socalTECH

DECEMBER 4, 2014

Los Angeles-based Vantage Media said Thursday that it is selling its Education Services Business--which sells leads to education advertisers--to Campus Explorer , as it looks to sharpen its focus on the technology behind its real time bidding (RTB) advertising platform. Vantage Media said the business was officially sold last week.

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TechCrunch LA

FEBRUARY 19, 2020

based media company angling to be the conscious consumer’s answer to Refinery29. Mogul Millennial — this Dallas-based company is a digital media platform for black entrepreneurs and corporate leaders. The list of new companies include: Brightly — an Oakland, Calif.-based Hardworkers — a Cambridge, Mass.-based

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socalTECH

AUGUST 10, 2010

Westlake Village-based ValueClick said this morning that it has launched a new Platform Services offering within its ValueClick Media division. As part of the new platform, the firm said it has named Nancy Hall as Vice President, Platform Services, the lead the new offering. READ MORE>>.

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