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Woodland Hills-based ReachLocal , the provider of online marketing services for small and medium sized businesses, said today that it has launched a new product called ReachCast. Pricing on the new offering was not disclosed. The firm said the product is a result of its acquisition of SMB:Live back in February.
Power and Associates , a market research firm, has snagged a ReachLocal veteran to establish a new, digital research team, the firm said today. Power, it has hired Fabien Reille as its Vice President of Digital Research, to lead efforts into research into digital media, including monitoring online, mobile and socialmedia activity.
Woodland Hills-based ReachLocal announced Friday that it has acquired SMB:LIVE , a developer of digital presence and reputation management products for the small and medium sized business market. Tags: reachlocal smblive merger acquisition software local advertising. Financial terms of the acquisition were not disclosed. READ MORE>>.
Woodland Hills-based ReachLocal , which provides local online marketing for small and medium sized businesses, announced this morning that it has launched a brand new, search engine optimization product, ReachSEO. ReachLocal said the new software helps SMBs to drive organic search traffic to their websites. READ MORE>>.
In my LA I often see computer screens open with entrepreneurs talking about digital media. I don’t see this changing much like I don’t see you building blockbuster movies outside LA or shift the media buying center of gravity out of NY. In New York you have access to fashion, media, art and of course, financial services.
It’s clear that many companies are going to need to understand “authority&# in the socialmedia era. ReachLocal – we discussed this deal at length including what amount of revenue does it take to get to an IPO (Jim’s view, sub $100 million in fine as long as you have good margins and a strong growth rate).
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