SoCal Tech Calendar

SEPTEMBER 15, 2011

Wednesday, September 21, 2011 -- Changes in SEO. The Biggest Changes in SEO that you need to know A team of search engine panelists will be discussing the biggest changes in Search Engine Optimization. How How social media is making a major impact in ranking. New Techbizconnection. How International search is taking off.

SEO 100

SEO Search Engine Optimization Social Media Social Network 100

Both Sides of the Table

FEBRUARY 20, 2012

Tracy built her company, Recycled Media , out of necessity. One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She’s a painter and a self-proclaimed Bohemian. She hasn’t raised any venture capital.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

SoCal Tech Calendar

FEBRUARY 17, 2009

Monday, February 23, 2009 -- SEO and Social Marketing. How does Social Media optimize Search Engine Results? What is the potential and where are the boundaries? What is grey hat? We're pleased to have Dustin Luther from 4Realz Consulting, one of the founding fathers of blogging in real estate.

SEO 100

SEO Marketing Social Media Blogging 100

socalTECH

OCTOBER 2, 2012

Los angeles-based online search marketing provider The Search Agency said it has released a new offering today, which it is calling h(SEO). The firm said the new offering helps brands improve their brand visibility, and addresses both traditional search sites as well as social media, review sites, mobile, and niche publishers.

Search Engine Optimization 178

Search Engine Optimization SEO Social Media Sites 178

socalTECH

OCTOBER 7, 2008

Santa Monica-based Tsavo Media, the new startup venture of former Userplane founder Michael Jones, said Tuesday that it has named Steve Schepke as General Manager of Tsavo Agency, a new unit focused on providing monetization services to content providers. According to Tsavo, Schepke joins Tsavo from Commission Junction. READ MORE>>

Tsavo 100

Tsavo SEO Search Engine Optimization Userplane 100

socalTECH

OCTOBER 3, 2011

A lot of focus has been given on how much search algorithm changes at Google have impacted the fortunes, and traffic, of Los Angeles-based Demand Media. Searchmetrics, a provider of SEO tools and analysis, delivered a list of the sites most affected by updates to Google's new search algorithm, Google Panda 2.5,

Google 157

Google SEO Technical Review Sites 157

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? Do you need to process user-contributed media? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? Do you need to process user-contributed media? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users? Administrators? How will you be taking this to market?

Develop 384

Develop Development Startup SEO 384

socalTECH

AUGUST 22, 2012

The product includes web hosting, social media, mobile, content creation, website creation, SEO, and other services for those businesses. The firm said its new Launch by Local product is aimed at small and medium-sized businesses, and helps customers with digital marketing. The new tool will start at $249 per month for SMBs.

Marketing 169

Marketing Services SEO Social Media 169

Both Sides of the Table

JULY 16, 2013

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). If you sent multiple Tweets you’d want to know which time of day was more effective.

Marketing 307

Marketing Technical Review Startup Tool 307

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

JUNE 13, 2013

The Search Agency said it will award search marketers in the area of paid search, search engine optimization (SEO), social media marketing, mobile marketing, comparison shopping and search retargeting. The company said the awards will be given as part of the Direct Marketing Association''s annual conference.

Search Engine Optimization 170

Search Engine Optimization Paid Search SEO Social Media 170

TechCrunch LA

AUGUST 24, 2020

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. More posts by this contributor. We throw away 80% of our content ideas, and you should too.

Content 218

Content SEO Tips Ideas 218

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? Rebelling is simply a form of snobbery. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

JULY 14, 2010

So many CEO’s just carry on being … CEO’s –> fund raise, get media attention, attend conferences, hire staff, “set direction&# , whatever. But this leads to organizational drift because staff will continue to produce “work.&#. Let me give you an example.

Startup 323

Startup Press Development Team Review SEM 323

socalTECH

MARCH 1, 2010

Perfect Market is developing software to automatically monetize long tail content from newspapers and other publishers, by matching their archive articles and applying SEO, social media, and other techniques--as well as matching advertisers--to that content. READ MORE>>.

Altadena 154

Altadena Marketing Idealab Journal 154

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Social media as a marketing tool is here to stay, and is now widely accepted.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity. These give good customer connection and SEO.

Social Media 103

Social Media Media Marketing Startup 103

socalTECH

SEPTEMBER 18, 2014

According to the two, Covario has over 140 professionals offering up paid and organic search, social media, and content marketing services to brands and direct marketing clients. As part of the deal, Covario''s SEO software arm--Rio SEO--will become an independent company. Financial terms of the buy were not disclosed.

Networking 124

Networking SEO Organic Search Social Media 124

TechEmpower

JULY 24, 2023

Ads, Viral/Social, SEO)? Do you need to process user-contributed media? SEO Support Will URLs and page content need to be properly formed for SEO? What back-end support for SEO is needed? Who are the other stakeholders involved? Are there other founders, business leaders, partners, or administrators?

Develop 520

Develop Development Technical Review SEO 520

SoCal CTO

NOVEMBER 17, 2009

It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Poogling events/webinar, radio show expansion and social media relationships and events. That all sounds easy. ;) What are you doing with social media to drive business for MakeItWork?

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

socalTECH

MARCH 21, 2011

What do children's vitamins and social media have to do with one another? Gordon Gould , the co-founder of SmartPants, talks about the company and how it's applying what he learned founding ThisNext and from a long experience in the social media market to the consumer products goods area--what he describes as Brands 2.0.

Web 225

Web Social Media SEO Media 225

SoCal Tech Calendar

JANUARY 3, 2011

In this era of social media and real-time search, its entirely possible for search results mentioning your company to have completely changed from the previous day. Max Thomas with Thunder SEO will focus on reputation management techniques, exploring how they can be used both proactively and also as effective crisis management tools.

SEO 113

SEO Social Media San Diego Tool 113

socalTECH

JULY 25, 2014

Those include DAC Group, GoDaddy, LBS Media/MediaBoro, Location3, Michaels Wilder, MomentFeed, Moz, Placeable, PositionTech, Rio SEO, UBL, Where 2 Get It, and Yext. READ MORE>>. factual trusted data contributor database business gelocation momentfeed'

SEO 138

SEO Los Angeles Media Help 138

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

OCTOBER 23, 2012

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity. These give good customer connection and SEO.

Media 92

Media Social Media Marketing Resource 92

socalTECH

FEBRUARY 7, 2019

The company says it offers up content marketing, SEO, paid marketing, social media marketing, and other related services. Financial details of the investment were not announced. Power Digital Marketing is led by CEO Grayson Lafrenz and co-founder Robert Rodrigues. READ MORE>>.

Marketing 113

Marketing SEO Funding Social Media 113

SoCal Tech Calendar

NOVEMBER 30, 2012

Old Media?, New Media?. Search Engine Optimization (SEO) vs personal lead generation. With the global internet population exceeding 2 billion people and the ?New accounting for 3 times the market value of the traditional ?Old it is critical to evaluate new trends in online marketing and the ?New

Search Engine Optimization 113

Search Engine Optimization Mobile Marketing SEO 113

socalTECH

MARCH 2, 2016

Los Angeles-based Render Media (www.rndr.com), which is creating a publisher geared at the social world, social channels, and sharing. We caught up with co-founder and CEO Vic Belonogoff to learn more about Render Media, whose flagship site is Opposing Views. Tell us about Render Media? Demand Media made a business out of that.

Media 100

Media Content News SEO 100

SoCal CTO

FEBRUARY 25, 2009

Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years.

Startup 150

Startup SEM IP SEO 150

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Lolita Carrico: Social media had a lot to do with it, for sure. Being one of the first in the mom media area has helped. What is Gloss Network? Is that the case?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

SoCal Tech Calendar

OCTOBER 3, 2012

Dealmaker Media. SEO used to dominate online customer acquisition but now a mix of owned, earned and paid efforts are proving equally effective. Tuesday, October 9, 2012 -- Do or Die: How to acquire and retain customers. Acquiring customers is the biggest challenge facing startups today.

Customer 124

Customer Custom SEO Acquisition 124

Both Sides of the Table

MARCH 14, 2013

They are an investment bank that targets the technology & media sectors. We provide strategic advice to digital media companies in a manner that reflects how corporate development is actually done. They basically help companies get sold and help buyers determine which companies to buy.

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

SEPTEMBER 16, 2008

Santa Monica-based Tsavo Media, the startup headed by former Userplane CEO Michael Jones, said today that it has acquired Better Inc, the SEO and pay-per-click marketing software firm headed by Ben Padnos. According to Tsavo, Better provides SEO and PPC management to such clients at Paramount, Dreamworks, and Closet World.

Tsavo 100

Tsavo SEO PPC Userplane 100