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PublishThis Powers Cox Media Site

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Los Angeles-based PublishThis , the developer of publishing technology which is headed by Matt Kumin, is powering the content for a new Cox Media site, the firm said today. site, which is focused on politics, news, and lifestyle content for the center-right. publishthis curate media publishing software' READ MORE>>.

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Break Media Launches Screenwriting Contest With Scripped

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Los Angeles-based Break Media , the online content publisher headed by Keith Richman, said today that it has partnered with Scripped.com , an online community for screenwriters, on a new screenwriting contest. The contest will be judged by Ed Burns (Saving Private Ryan); Steven De Souza (Die Hard) Break Media development team and executives.

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Solving for Banner Blindness. Solve Media.

Both Sides of the Table

Solve Media is that. In the early days of the Internet as an advertising medium the industry organized to create “standard ad units&# for which most media companies would sell their inventory. So the debate in the print media world is whether or not to insert a paywall between users and content. But is there a better way?

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Demand Media Loses Chief Revenue Officer

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Santa Monica-based Demand Media has lost its Chief Revenue Officer, Jeff Dossett, to startup Porch.com , only eight months after Dossett was named to the position after the loss of former Chief Revenue and Marketing Officer Bradford. porch jeff dossett chief revenue officer demand media executive everest' and Microsoft. READ MORE>>.

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Demand Media Launches Subscription Fitness Program, Stronger

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Santa Monica-based Demand Media has made an interesting move this morning, launching a brand new, subscription fitness and nutrition program. Demand Media said it new Stronger program is part of a "key initiative" to expand its paid content porfolio. Stronger is an offshoot of Demand Media''s LIVESTRONG.COM site.

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Spreeify Adds New Social Media Giveaway and Promotions Product

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According to the company, the new product helps brands engage socially with people, by helping them run promotional giveaway campaigns on sites such as Facebook, Twitter, Pinterest, Tumblr and Instagram. The company said its site helps run campaigns offering promotional items for people to discover, share, and win. READ MORE>>.

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The Power of Torso TV (Why Media is Racing to the Middle)

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It was especially influential in my mind in thinking about media. At the simplest level you can think about markets in terms of the number of times media is consumed and/or purchased by people plotted against the total number of content of that media type that is available. Why is that? That was the only way.

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