Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Get buy-in from your colleagues.

Social Media 69

Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

AUGUST 1, 2021

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Startup Professionals Musings

AUGUST 8, 2020

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Timing is critical, as well as focus on marketing and customer satisfaction.

Startup 157

Startup Social Media Study Research 157

Startup Professionals Musings

FEBRUARY 8, 2015

Many startups and mature businesses have not yet accepted the fact that customer satisfaction and loyalty in this “always connected” age are about more than product and service quality. But to engender loyalty, you have to be delivering a good experience and keeping satisfaction high. Customer upsell: Sell more to existing customers.

Customer 100

Customer Custom Satisfaction Social Media 100

Startup Professionals Musings

JANUARY 22, 2021

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Decide early where and when money will come from, set some milestones and metrics, and work to a plan, or be caught short. Start selling it before you build it.

Sales 165

Sales Custom Customer Social Media 165

Startup Professionals Musings

OCTOBER 11, 2013

Many startups and mature businesses have not yet adapted to the fact that customer satisfaction in this “always connected” age is more than product and service quality. But to engender loyalty, you have to be delivering a good experience and keep satisfaction high. Customer upsell, selling more to existing customers.

Customer 97

Customer Custom Satisfaction Social Media 97

Startup Professionals Musings

JANUARY 6, 2021

It’s important to define your growth strategy, document it, communicate it to your team, and align metrics and employee rewards to target goals. Today’s customers quickly sense the growing momentum of specific businesses, or lack of it, via social media, online reviews, and texting with friends, and change their habits accordingly.

Technical Review 160

Technical Review Technical Advisors Startup Mentor 160

Startup Professionals Musings

JUNE 21, 2023

For your own happiness and satisfaction, I recommend you start instead working from that higher purpose and passion. All too often, business owners find the financial returns alone do not provide the long-term satisfaction and success they assumed would come with all the hard work and challenges that come with every business, large or small.

Satisfaction 114

Satisfaction Custom Customer Social Media 114

Startup Professionals Musings

AUGUST 25, 2023

The cost of entry has never been lower, with new tools to create your own website , and free social media to get your message out everywhere. Make sure the name and trademarks you want are available, as well as web site address, social media tags, and any other intellectual property.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

DECEMBER 22, 2021

In this age of instant and global communication via social media and the Internet, I see more and more evidence that delighted customers should be your top priority. Use metrics to assess needs and growth economics. A popular set of metrics for customer views is the New Promoter System ( NPS ), available from Bain & Company.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

MARCH 19, 2022

Generalized email blasts and social media ads may be great for finding interest in your services, but these are not enough to close and maintain new clients. Just like consumers give top priority to peer feedback and experiences on social media or Yelp, you need to incent your clients to tell others about you and become your advocate.

Services 121

Services Technical Review Social Media Case Study 121

TechEmpower

OCTOBER 9, 2023

With Generative AI and LLMs, new avenues for improving operational efficiency and user satisfaction are emerging every day. This category encompasses a vast array of content, from emails and text documents to social media posts. Unstructured Data, as the name suggests, lacks a clear structure. Strive for a balanced outcome.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Startup Professionals Musings

OCTOBER 21, 2023

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Decide early where and when money will come from, set some milestones and metrics, and work to a plan, or be caught short. Start selling it before you build it.

Customer 109

Customer Custom Satisfaction Sales 109

Startup Professionals Musings

JUNE 3, 2015

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing.

Entrepreneur 111

Entrepreneur Search Engine Optimization Satisfaction Social Media 111

Startup Professionals Musings

APRIL 30, 2023

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Timing is critical, as well as focus on marketing and customer satisfaction.

Social Media 92

Social Media Study Research Satisfaction 92

Startup Professionals Musings

APRIL 20, 2015

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Decide early where and when money will come from, set some milestones and metrics, and work to a plan, or be caught short. Start selling it before you build it.

Startup 107

Startup Sales Custom Customer 107

Startup Professionals Musings

JULY 30, 2014

Certainly, I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. The auto industry and others have used this model for generations, so business processes and metrics for innovation are well documented.

Technology 103

Technology Entrepreneur Study Research 103

Startup Professionals Musings

SEPTEMBER 3, 2018

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Timing is critical, as well as focus on marketing and customer satisfaction.

Startup 65

Startup Social Media Study Research 65

Startup Professionals Musings

MAY 5, 2017

In addition to legal and local requirements, you need a business name that is available as a website domain name, and a user name on key social media channels, including Facebook, YouTube, and Twitter. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support.

Social Media 57

Social Media Search Engine Optimization Startup Custom 57

Startup Professionals Musings

FEBRUARY 23, 2018

Use social media for more visibility. Adopt a project-based revenue model with metrics. It also highlights all aspects of required customer service, satisfaction, testimonials, and referrals to friends in the business. Be responsive to all modes of modern communication. Adapt your style to the new business work models.

Social Media 56

Social Media Software Review Custom Customer 56

Startup Professionals Musings

DECEMBER 30, 2016

Most people have heard of Foursquare for local nightlife and Airbnb for rooms, but other nationally recognized sources for local services are still hard to find, including social media, local news, advertising, and event calendars. Local businesses expect proof of value, not promises.

Advertising 63

Advertising Content Social Media Satisfaction 63

Startup Professionals Musings

JUNE 4, 2016

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing.

Search Engine Optimization 55

Search Engine Optimization Satisfaction Entrepreneur Social Media 55

Startup Professionals Musings

AUGUST 21, 2016

Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. The auto industry and others have used this model for generations, so business processes and metrics for innovation are well documented.

Technology 57

Technology Startup Study Research 57