Both Sides of the Table

APRIL 26, 2016

There has been a lot of public debate over the past several weeks about whether it’s a good thing to be “gross margin positive” or not and commentary always reminds me that some people at startups don’t quite understand financial metrics or even how to think about which ones are healthy. LTV is imprecise. The first input is CAC.

Metrics 150

Metrics Startup SaaS Course 150

Berkonomics

JULY 7, 2022

First, visionary leadership: By far the most enjoyable for most of us is visionary leadership – the time we spend thinking ahead, creating new ideas for products or services, focusing on the big picture and how we can change the world with our creation. How do you measure tactical gains? The post OK. first appeared on BERKONOMICS.

Metrics 293

Metrics Ideas Conference Email 293

Startup Professionals Musings

DECEMBER 17, 2013

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100

Metrics Technical Review Sales Customer 100

Both Sides of the Table

JULY 21, 2014

Have an in-house professional services team that implements your software. I wrote about The Importance of Professional Services here. Trust me – you’ll thank me a few years from now if you control your own destiny and improve quality through services. What to do to Avoid Shelfware? I know, I know.

Marketing 354

Marketing Case Study Metrics Sales 354

Berkonomics

NOVEMBER 19, 2020

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. per registered user of ICQ, the early messaging service. Remembering the insanity before 2000. And the numbers were staggering.

Metrics 296

Metrics Sites Advertising Web 296

Startup Professionals Musings

NOVEMBER 14, 2012

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106

Metrics Startup Sales Statistics 106

socalTECH

MAY 10, 2013

We''re trying to be a broad service offering, not just based on one platform. It''s a combination of leveraging our data to provide activation of users, by sending out the posts, and really providing brands with the metrics of before, during, and after a campaign. How much of this is automated software, versus services and people?

Social Media 237

Social Media Advertising Media Metrics 237

socalTECH

MARCH 19, 2013

The new service lets users create their own database of customers, and send SMS and MMS messages and run marketing campaigns. The company said the new product includes reporting tools and metrics to track marketing programs.

Mogreet 236

Mogreet Mobile Marketing Metrics 236

SoCal CTO

FEBRUARY 13, 2013

Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. The real reason to build an MVP is to do early tests of key Startup Metrics for the business. " Once you have the metrics defined, it focuses your effort. To prove/disprove a hypothesis.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. In this talk, Tony first looks at the landscape of 3rd party services and data.

CTO Hire 175

CTO Hire Startup Metrics eHarmony 175

Berkonomics

MAY 18, 2017

The technique, “OST” (objective, strategies and tactics), is a very good way to organize your effort to find guideposts and then develop metrics to measure progress. Create a hosted “software as a service” or “on demand” addition to our product line by end of (next) year. What is a strategy?

Organization 275

Organization Metrics Demand Resource 275

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. And the most logical one seemed to be “eyeballs” or number of unique users finding their way to the site or registering for the service.

Metrics 207

Metrics Sites Advertising Web 207

Startup Professionals Musings

MARCH 19, 2022

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. Yet the value of real relationships, as with consumer customers, has become critical to your business services growth and success.

Services 121

Services Technical Review Social Media Case Study 121

TechEmpower

JULY 24, 2023

What are your key Startup Metrics ? For customer service? Does it tap into geolocation services provided by the browser or rely on a third-party lookup table? Analytics/Metrics What key startup metrics will you need to track? What metrics will you need for future funding rounds or operations? Send messages?

Develop 520

Develop Development Technical Review SEO 520

Both Sides of the Table

JUNE 12, 2010

How could it be when they always have “schlocky” ads or PSAs (public service announcements). Online text book rental service. Offers a private label service that allows campus book retailers to offer an online rental model; serves 1.3mm to-date. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date.

Venture Capital 217

Venture Capital Capital Metrics Competition 217

socalTECH

JULY 18, 2014

The winners--who were announced Thursday evening at an awards event which was the culmination of the two day conference--were Silver Push (Hang Ten Award); Ninja Metrics (Impact Zone); Omaze (Party Wave); Epoxy (Point Break Award); ShipHawk (Sand Dollar) and Gsound (Switch Foot Award).

Startup 173

Startup Truecar Santa Monica Conference 173

Startup Professionals Musings

SEPTEMBER 22, 2023

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Young entrepreneurs and startups, in particular, often remain naively unfocused, despite their passion, of what it takes to provide the high-quality service expected. Train and coach continuously.

Competition 99

Competition Services Startup Training 99

socalTECH

MAY 2, 2012

Brand Affinity Technologies operates an online service which helps brands connect with celebrities and athletes for endorsements, providing metrics to find celebrity talent on a city-by-city basis. BAT said it has now raised $34M in funding.

Technology 159

Technology Miramar Metrics Venture Capital 159

Berkonomics

AUGUST 15, 2013

Earliest warning metrics: What good is information if you can’t act upon it in a timely manner? Find metrics that will be “leading indicators” of trouble to come. Think of labor efficiency (future product or service delivery impairment) or warehouse inventory (sales slowdown, supply chain management problems) as examples.

Metrics 184

Metrics Software Review Technical Review Statistics 184

InfoChachkie

SEPTEMBER 29, 2014

But we do it anyway, because we believe that the short-term metrics probably aren''t indicative of the long term.”. Every time Amazon made a change to its website, whether it be modifications to its customer acquisition funnel, upsell techniques, customer service, etc., Let Your Competitors Chase The Quick Buck.

Tips 223

Tips Framework Metrics Cloud Computing 223

Berkonomics

JULY 27, 2023

That’s how you would feel if you ran your company without a dashboard containing relevant metrics that drive your company. and great, relevant metrics? Email readers, continue here…] Metrics should be created by you and your managers to measure near real time progress of your enterprise. The post Go ahead!

Metrics 156

Metrics Screening Email Customer 156

Startup Professionals Musings

DECEMBER 12, 2021

There are many ‘experts’ out there telling you how to do it, or even offering their services. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Social media is the realm of public opinion and customer conversations.

Social Media 127

Social Media Media Metrics Satisfaction 127

Berkonomics

AUGUST 7, 2014

And the first thing in marketing is to adapt your product or service to the needs of the marketplace. Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program. Listening does no good without action.

Marketing 176

Marketing Metrics Education Resource 176

Berkonomics

FEBRUARY 6, 2014

On the other hand, most products or services are created in response to a real or perceived need. Making the effort to gather metrics from the field in any form and then ignoring it, takes guts and determination – and in most cases a measure of stupidity. And most of us are not Steve Jobs.

Company 229

Company Companies Startup Customer 229

Berkonomics

OCTOBER 8, 2020

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. SAM (Serviceable available market) which is is closer – the market you might be able to reach in your future and service effectively.

Company 156

Company Companies Metrics Resource 156

TechCrunch LA

DECEMBER 5, 2018

The former President of ExactTarget and later chief executive of Salesforce Marketing Cloud has made billions of dollars building products to help support customer service and now he’s back at it again with his latest venture MetaCX. If customers are doing the things i want them to be doing through my product. .

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

InfoChachkie

SEPTEMBER 15, 2011

At Expertcity (creator of GoToMyPC and GoToMeeting, acquired by Citrix), our VP of Product and Customer Experience led a number of teams during his seven-year tenure including Professional Services, Customer Service and Product Management. Flexibility and putting the company first were intrinsic aspects of our culture. .

Tips 279

Tips Startup Framework Customer 279

Berkonomics

JANUARY 30, 2014

What happens to careful planning, sure-fire metrics, quality test scenarios, market research, a good business plan – all in place before pulling the trigger of a new opportunity. What is your case for defending your method of creating new products or services? It seemed an ideal way to describe a scrappy, entrepreneurial activity.

Artificial Inteligence 189

Artificial Inteligence Startup Metrics Ideas 189

socalTECH

FEBRUARY 1, 2021

Triton did not disclose the financial details of the deal, but said that ATC has selected Triton's Omny Studio podcast platform and Podcast Metrics measurement service to power the creation, management, and distribution of their content as well as the measurement of their listening audience. Triton Digital is owned by The E.W.

Metrics 113

Metrics Content Los Angeles Media 113

socalTECH

JUNE 25, 2013

The reason why, is the firm has been running ads since January to help get the word out about its service and products. Fans of Los Angeles subscription razor firm Dollar Shave Club might have noticed a lot of the firm recently on television.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

socalTECH

NOVEMBER 19, 2021

Los Angeles-based HONK Technologies, which provides a virtual roadside assistance service, has launched a new, business management tool specifically for tow truck business owners. HONK runs a virtual roadside assistance network, and partners with tow truck providers to offer up roadside service to users.

Tool 113

Tool Metrics Los Angeles Networking 113

socalTECH

MARCH 25, 2020

The company said its data, from the Triton Webcast Metrics streaming measurement service showed a 14% increase in the share of streaming attributable to News/Talk formatted radio stations, which grew from a 29% share to 33%. READ MORE>>.

Technical Review 124

Technical Review News Report Metrics 124

Both Sides of the Table

MAY 27, 2016

I love businesses that aim to massively reduce the costs of products or services in a way that makes a product or service vastly more accessibility and in which incumbents would have a hard time competing. The other is driven by the need to increase privacy in providing its service relative to competitors using cameras.

Invest 254

Invest Writing Pricing Metrics 254

Both Sides of the Table

SEPTEMBER 10, 2021

But we’re certainly focused in an enormous market that’s relatively less competitive than the Bay Area and is producing big winners including Snap, Tinder, Riot Games, SpaceX, GoodRx, Ring, GOAT, Apeel Sciences (Santa Barbara), Scopely, ZipRecruiter, Parachute Home, Service Titan?—?just dot-com bonanza. just to name a few!

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Berkonomics

JULY 9, 2020

Earliest warning metrics: [Email readers, continue here…] What good is information if you can’t act upon it in a timely manner? Find metrics that will be “leading indicators” of trouble to come. Items in the critical path (bottlenecks): This is one of my focus issues for my workshops, it is so important.

Metrics 156

Metrics Software Review Technical Review Statistics 156

Startup Professionals Musings

JANUARY 8, 2021

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Young entrepreneurs and startups, in particular, often remain naively unfocused, despite their passion, of what it takes to provide the high-quality service expected. Train and coach continuously.

Startup 154

Startup Training Customer Custom 154

socalTECH

JUNE 1, 2012

We caught up with co-founder Michael Wong , who told us about how the company is looking to change the model for local check-ins, and also help businesses with getting the word out about their services. What is MergeLocal? Michael Wong: We're with StartEngine, and have received a small amount of seed funding from them.

CTO Coach 223

CTO Coach Startup Mobile Artificial Inteligence 223