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Driving Purchase Decisions in the Social Media Era

SoCal Tech Calendar

TCOSC Marketing and Sales Executives Society. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time. Driving Purchase Decisions in the Social Media Era.

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Driving Purchase Decisions in the Social Media Era

SoCal Tech Calendar

TCOSC Marketing and Sales Executives Society. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time. Thursday, November 15, 2012 -- Driving Purchase Decisions in the Social Media Era.

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The Digital Data Revolution

SoCal Tech Calendar

In addition, there are more places to mine data-- think of the millions of consumers using social networks--and increasingly sophisticated tools for doing so. In addition, there are more places to mine data-- think of the millions of consumers using social networks--and increasingly sophisticated tools for doing so.

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Content World Turned Upside Down

SoCal Tech Calendar

TCOSC Digital Media Society. From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet.

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Content World Turned Upside Down

SoCal Tech Calendar

TCOSC Digital Media Society. From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet.

Content 100