Is it a Good Idea to Have Ads in Tweets?
Both Sides of the Table
OCTOBER 29, 2009
And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). It turns out that when I’m there I don’t have the same intent to purchase as I did on my Google search. See Fred Wilson’s post on Twitter referring traffic.
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