Organic Search Social Network Writing 
Both Sides of the Table
OCTOBER 29, 2009
And if even 1% of users click on the ads because they’re relevant rather than on the organic search it’s a HUGE business (as you know). People mistook the fact that these text advertisements worked in Google to say they would work in social networks. Why am I excited about in-stream advertising then?
Both Sides of the Table
OCTOBER 19, 2009
I had seen many cycles and decided that since I was going to do it all over again I should write about it. I decided to write about my experience and to be blunt. There was no viral social networking products back then like Twitter where people could easily discover your content. That changed very quickly.
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