socalTECH

MARCH 21, 2017

The Snapchat analytics software developed by Los Angeles-based Naritiv , a startup producing online content for brands, has been acquired by social media management firm Hootsuite. Hootsuite said the acquisition specifically was geared towards the Snapchat analytics solutions created by Naritiv. and Allen DeBevoise.

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Snapchat Software Social Media Los Angeles 100

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

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Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Trust is led by CEO and co-founder James Borow , who led Snap’s global programmatic ads platform and grew the self-service ads revenue from 0 to $1B+ over three years.

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Tech.Co

NOVEMBER 29, 2017

Now Snapchat has stepped into the fray with its own solution. The New Snapchat. Will the new Snapchat actually cut down in the divisive problem of fake news? Will the new Snapchat actually cut down in the divisive problem of fake news? Read more about the evolution of social media on TechCo. more likes!

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Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

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Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

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socalTECH

JANUARY 29, 2016

Los Angeles-based Naritiv , a new startup developing a network of content creators for Snapchat, has raised $3M in a funding round, the company said Thursday. The startup--founded by Dan Altmann and Eric Posen--says it is enabling the creation of mobile-first content for Snapchat and other social network platforms.

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Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

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TechCrunch LA

AUGUST 5, 2022

From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. ” Once again, TikTok apologized.

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Tech Zulu Event

JULY 28, 2014

Fact: social media is among the top most powerful communication tools today. Pew Internet Project’s research on Social Networking reports that as of January 2014, 74% of online adults use social networking sites. Digital Insights reports in their 2014 Social Media statistics that Facebook has 1.01

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TechCrunch LA

AUGUST 30, 2022

Genies is partnering with a handpicked group of creators to design the first set of collections available on the platform, Nigam said. On Genie, only approved sellers on the platform will be able to launch collections to start, though the company says it eventually wants to empower all its users to create unique 1-of-1 fashion items.

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Tech Zulu Event

OCTOBER 29, 2014

ON is like a smorgasbord of the best features from other social media platforms and combines it into one experience that could change the way we meet new people. What ON does differently is take the best parts of Instagram, Facebook, Twitter, Snapchat and Tinder and roll into one social media platform.

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Social Media Platform Snapchat Media 93

Tech Zulu Event

MARCH 30, 2016

Parents I know are concerned that children will not know how to socialize and that technology is ruining people’s ability to effectively converse with each other. They say that the interactions on Snapchat or Facebook “aren’t real” and are alienating kids from the world. Either you are a pessimist or optimist on this issue.

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Social Media Media Snapchat Technology 40

socalTECH

DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? Wildlink is backed by Mucker Capital.

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socalTECH

DECEMBER 27, 2016

Today's contribution is from Brad Brooks , the co-founder and CEO of TigerText , which provides clinical communication solutions for the healthcare industry, and also co-founder of anonymous social media app Whisper. You can see all of our holiday reflections here. What's was biggest news from you or your‏ firm this year?

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socalTECH

AUGUST 17, 2020

The reason for this business, is folks are always going on social media to recommend products to their friends, but they're not making any money from it. We want to help you monetize your knowledge, your skills, and your social media. The second part of our app is Know It, which is a video on demand platform.

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socalTECH

JUNE 8, 2020

Our interview today is with Scott Grimes , the CEO of Los Angeles-based Stackin' , which operates a text-based, financial messaging platform. Scott Grimes: Ultimately, we are a text messaging platform build on top of Twilio. What we do, is we take them from social media into a one-to-one relationship, via text, directly to their phone.

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Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? For young consumers today, it may be Instagram or Snapchat, while B2B offerings should take a hard look at LinkedIn and other business forums.

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Marketing Metrics Social Media Content 96

Tech Zulu Event

JULY 16, 2013

Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. Fun Fact: Their latest investment was into LA-based Daqri – the augmented reality platform that has been used for campaigns with Cadillac and MAXIM Magazine. Social Media: Snapchat. Incubator: Amplify LA.

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socalTECH

DECEMBER 22, 2016

With the advent of social media, open publishing platforms, and instantaneous communication, the world is flatter and more interconnected than anyone can truly grasp, and the next great wave of innovations can and will come from anywhere. What do you think will have the biggest impact on the technology industry in 2017?

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Southern California Snapchat Yahoo Social Media 100

Tech.Co

FEBRUARY 14, 2017

On your birthday, something special happens on social media: you receive hundreds of likes and well wishes from friends, family, high school classmates and people you haven’t talked to for years on Facebook. Snapchat Stories are an easy way to send your friend a birthday wish. Big brands are also heading for Doppels.

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Tech Zulu Event

FEBRUARY 17, 2016

Launched in July of 2006, Twitter was a platform that experienced consistent and steady growth for many years. They hit the coveted one million user milestone and within two years a billion tweets had been sent on the platform. In fact, Twitter was one of the first mobile social media platforms. The ROI was solid.

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Platform Startup News Content 40

TechCrunch LA

APRIL 5, 2019

Snap has taken a three-pronged approach: extending its stories feature (and ads) into third-party apps and building out its camera play with an AR platform , but it is the launch of social games that is the most intriguing.

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TechCrunch LA

JANUARY 14, 2019

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. “We saw the impact that the rise of mobile was having on linear. .” ”

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