Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 126

Social Media Media Startup Platform 126

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 101

Social Media Media Entrepreneur Metrics 101

SoCal Tech Calendar

FEBRUARY 3, 2011

Wednesday, February 9, 2011 -- Social Media: Hype or Holy Grail for Business? AWT Quarterly Technology Forum. Its been a year since our panelists discussed best practices for growing business using social media. Join us for a lively discussion! See [link] (more)

Social Media 100

Social Media AWT Media .Net 100

SoCal Tech Calendar

FEBRUARY 3, 2011

Wednesday, February 9, 2011 -- Social Media: Hype or Holy Grail for Busines? Join us for the AWT Quarterly Interactive Technology Forum Its been a year since our panelists discussed best practices for growing business using social media. Join us for a lively discussion!

Social Media 100

Social Media Media AWT .Net 100

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. But don’t stop there.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

AUGUST 22, 2012

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 95

Social Media Media Startup Platform 95

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

JUNE 18, 2011

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time.

Social Media 93

Social Media Media Entrepreneur Platform 93

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

socalTECH

MARCH 29, 2012

What's the best way to get the word out about your brand on social media? We spoke with Matt and Amanda MacNaughton , the brother and sister team behind PromoJam, to hear more about the company's platform. Amanda MacNaughton: PromoJam is an enterprise, social marketing technology platform. What is PromoJam?

Social Media 217

Social Media Startup Platform Media 217

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 95

Social Media Media Snapchat Platform 95

socalTECH

MAY 5, 2011

West Hollywood-based CityGrid Media , the unit of IAC formerly known as CitySearch, said today that it has acquired BuzzLabs , a social media monitoring and sentiment analysis software developer. The company explained that it would be integrating BuzzLabs' technology into its platform over the next three to six months.

CitySearch 194

CitySearch Media West Hollywood Social Media 194

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, Now, what we've entered is actually Social Media 2.0, That was in addition to the social media work I'd done.

Social Media 248

Social Media Zumbox Media Startup 248

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. What’s the problem?

Social Media 104

Social Media Media Marketing Social Network 104

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes. The firm was founded by Clark Landry and James Borow.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

APRIL 17, 2013

the online business credit company headed by serial tech entrepreneur Jeff Stibel, is looking to make its technology avialable to traditional publishers looking to go online, the firm said last week. Pricing and details on the new platform were not announced. Los Angeles-based Dun & Bradstreet Credibility Corp. ,

Technical Review 124

Technical Review Technology Social Media Platform 124

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 79

Social Media Media Invest Platform 79

socalTECH

MARCH 1, 2013

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. We're not necessarily the platform to help up-and-comers or amateurs to be successful. The remaining 20 percent are independent film-makers.

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

SoCal CTO

JANUARY 5, 2011

Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc. Berkonomics , November 29, 2010 Rice Alliance IT/Web 2.0 Forum December 9th Lineup - Startup Houston , November 27, 2010 When to step on the gas and go for it?

Startup 378

Startup Venture Capital Blogging CTO Coach 378

socalTECH

JULY 31, 2014

For today''s Insights and Opinions section, we share an essay from Sally Falkow , founder and president of Meritus Media, a digital public relations and social media agency based in the Los Angeles-area. Social media. insights opinions features social media essay' But it was not that way 20 years ago.

Social Media 138

Social Media Southern California Media Los Angeles 138

socalTECH

JULY 2, 2010

San Diego-based Anametrix , a developer of web analytics technology, said this week that it has signed The San Diego Union-Tribune as a customer. Anametrix said that the paper is using its platform for both web analytics, and analyzing mobile, social media, video, e-mail and other efforts.

San Diego 164

San Diego Social Media Web Platform 164

Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. It is now a standard with any new social network to be able to cater to both the consumer and the brand; the person and the product.

Social Media 82

Social Media Entertainment Media Tool 82

Both Sides of the Table

JUNE 30, 2014

Product management is a title that has become very common at technology companies - and can mean different things at different companies. Below, I’ve pulled out a few short clips that I thought were interesting points ( full interview at the bottom). In the first clip (42 seconds long), Joe discusses what makes a good product manager.

Product 292

Product RSS Social Media Content 292

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media.

Social Media 88

Social Media Media Marketing Social Network 88

Startup Professionals Musings

JULY 9, 2022

Although I’m not an aficionado of checklists in general, I really appreciate one he has included for keeping up with some of the latest technological trends that are reshaping business strategies, which should be the driver for startups to fill in the gaps. Platform as a Service (PaaS). Social Media. Cloud Computing.

Technology 133

Technology Cloud Computing Social Media Networking 133

Startup Professionals Musings

JUNE 19, 2020

Technical entrepreneurs love their technology, and often are driven to launch a startup on the assumption that everyone will buy any solution which highlights this technology. These founders all seem to be pushing their technology, rather than highlighting their solution to a painful need. Limit the features and complexity.

Technology 127

Technology Marketing Social Media Customer 127

socalTECH

APRIL 23, 2013

MarketShare, which is co-led by Wes Nichols and Jon Vein, said the financing will go towards its technology platform and accelerate growth in markets worldwide. The firm said it was advised by LUMA Partners in the deal.

Social Media 164

Social Media Sales Advertising Los Angeles 164

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Tech Zulu Event

JANUARY 23, 2013

Today, Los Angeles based PromoJam released their newest product to the world offering marketers something they haven’t had before – full control and insight into social campaigns. marketers now have the power to create social media campaigns with no development or design skills required - just drag and drop.

Platform 99

Platform Metrics Social Media Marketing 99

Startup Professionals Musings

SEPTEMBER 20, 2014

Technical entrepreneurs love their technology, and often are driven to launch a startup on the assumption that everyone will buy any solution which highlights this technology. These founders all seem to be pushing their technology, rather than highlighting their solution to a painful need. Limit the features and complexity.

Technology 114

Technology Startup Social Media Customer 114

socalTECH

MAY 24, 2011

We're creating a platform that highlights musicians, venues, and local fans. But, I was really passionate about music, and technology, and the convergence of the two, and wanted to see if I could built out my own business. Vic Caretti: There are so many things happening in the music and technology space. What is Loudvine?

Social Media 241

Social Media Startup Sites Advertising 241

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

TechCrunch LA

MARCH 8, 2019

Responding to Elizabeth Warren’s call to regulate and break up some of the nation’s largest technology companies, the venture capitalists that invest in technology companies are advising the presidential hopeful to move slowly and not break anything. One issue is do we need regulation on the full platform companies.

Technical Review 144

Technical Review Startup Chief Technology Officer Social Media 144

SoCal CTO

MARCH 5, 2007

His work in social media, e-Learning and Performance Support has won awards and has led him into engagements at many Fortune 500 companies including Credit Suisse, Royal Bank of Canada, Citibank, Lexus, Microsoft, Nissan, Universal, IBM, Hewlett-Packard, Sun Microsystems, Fidelity Investments, Symbol Technologies and SHL Systemhouse.

Southern California 150

Southern California CTO Coach CTO Hire Social Media 150

Tech Zulu Event

SEPTEMBER 19, 2010

Social Media Week (SMW) is finally here and is set to be one amazing week filled with panels, discussions, networking, and much more. What is Social Media Week? Social Media Week is a global platform that connects people, content, and conversation around emerging trends in social and mobile media.

Social Media 65

Social Media Media Tech Coast Angels Orange County 65

TechCrunch LA

OCTOBER 16, 2019

Originally called Dopamine Labs, the company was founded in 2015 to bring some of the same technologies that social media companies like Facebook used to boost engagement to a broader range of applications. “We can use technology to hook people to unhook them from unhealthy behaviors.”

Artificial Inteligence 226

Artificial Inteligence Seed Funding Startup Screening 226