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TrueCar Prices IPO

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Santa Monica-based TrueCar has priced its IPO, saying last night that it will sell 7.8 The pricing was below the company''s earlier, estimated IPO range of $12.00 TrueCar is trading on the NASDAQ Global Select Market as TRUE. truecar true buying service scott painter' The company raised around $71.1M

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TrueCar Wins AARP

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Santa Monica-based TrueCar , which operates a technology driven, car buying service, has inked a big deal with the AARP , the group which serves people age 50 and over. truecar aarp automobile buying program pricing price auto' Financial impact of the deal was not announced. READ MORE>>.

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TrueCar Names Dealer Service, Sales Lead

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Santa Monica-based online auto pricing and sales site TrueCar said it is l‌ooking to improve services to dealers and strengthen relationships with its dealers, through the appointment of a new executive. TrueCar said it has named Brian Skutta as its new Executive Vice President of Dealer Sales and Service.

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TrueCar Powers New Car Buying Service For Car and Driver

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Santa Monica-based automotive buying service TrueCar said Thursday that it is powering a new car buying service on CarandDriver.com , the online automotive website which is part of Heart Autos. Consumers can also go directly to the service at a dedicated website. Financial impact of the deal were not announced.

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TrueCar Announces Used Vehicle Pricing Index

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Santa Monica-based TrueCar , the car pricing startup headed by Scott Painter, has announced a new product today, focused on used vehicle pricing. The new service shows consumers a price distribution curve, so that consumers can see how a used car might sell for based on actual, marketing listing prices.

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TrueCar Links With Disabled Veterans Charity

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Santa Monica-based TrueCar , which provides online services to help connect people looking for cars with auto dealers, said on Thursday that it has linked up with a charity, DAV , which helps disabled veterans gain access to vehicles, as part of its own program for injured veterans, DrivenToDrive. READ MORE>>.

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TrueCar Updates Dealer Outreach Initiative

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Santa Monica-based TrueCar --which has been in the midst of extending the olive leaf out to car dealers put off by its pricing pressure--said it has updated its "Dealer Pledge" initiative, improving its efforts to address concerns of its dealers. TrueCar posted the updated pledge online. READ MORE>>.

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