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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She not only became an expert in SEO, she began consulting in SEO to continue to make ends meet and she became a speaker on the topic.

Startup 363
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. You might write a piece now and then that catches fire but there is nothing repeatable that would be useful for a business. How do people drive SEO growth?

Marketing 379
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Mafia Sourcing – How Insider’s Game User Generated News

Both Sides of the Table

I first learned the ropes around SEO (search engine optimization) and how for years this has been a cat-and-mouse game where people game the system (Google) through link exchanges, offshore SEO “agencies,&# widgets, algorithmically optimized content and the like that degrades the quality of search results. Traffic rolled in.

News 284
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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.

PPC 154
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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Back to regular writing this week so check back in. He is starting to see this occur in sites that are verticalizing content. Initially it was a UGC site that competed with sites like YouTube and Veoh. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30).

Capital 265
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Interview with Vince Bianco, Newsforce

socalTECH

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. Our tool is integrated onto their site.

News 124
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Interview with Gordon Gould, SmartyPants Vitamins

socalTECH

Yes, we have a physical product and a crossover, but it's not just slapping a web site on a consumer products good. If you want read about SEO, there are probably 30 million pages on the web about that. That's not how we think about it. Has it been difficult having to deal with a physical product? Gordon Gould: Yes.

Web 225