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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. Competitors: Google (Invite Media) , MediaMath , X+1.

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Zag Hires New Products Director

socalTECH

Santa Monica-based Zag , the online auto buying site headed by Scott Painter, has hired on a Director of New Products, according to recruiting firm NeoHire. NeoHire said that Alexander Rosten has been hired into the position, joining Zag from Mota Motors, where he was Director of Analytics and Business Development.

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TrueCar Launches Mobile Site

socalTECH

Los Angeles-based TrueCar , the online car pricing site run by Scott Painter, said today that it has launched a mobile version of its site. According to the company, the new site runs on Apple iPhone, BlackBerry, and other web-enabled mobile devices. TrueCar is a spinout of Zag Automotive, which is also run by Painter.

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TrueCar.com, Zag Sponsor Pebble Beach Concours d'Elegance

socalTECH

Santa Monica-based firms TrueCar.com and Zag announced last night that the two companies are becoming official sponsors of the 2010 Pebble Beach Concours d'Elegance. According to TrueCar and Zag, the three-year agreement includes a deal for Motor Trend Radio to broadcast and record its coverage from the TrueCar.com suite.

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Zag Raises Funding

socalTECH

Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has a funding round of undisclosed size. The spokesperson for Zag said that the firm is "not quite ready to make that announcement" and would not releas details until later.

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Zag Raises $32.4M

socalTECH

Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has raised around $32.4M A spokesperson for Zag told socalTECH that a round had closed, but would not confirm the investors or details of the round. in a funding round.

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Zag Powers AAA Service

socalTECH

According to Zag, the firm will provide a turnkey, fully integrated auto buying program for the site, which will offer resources to research and compare vehicles, read AAA editorial reviews, and configure and purchase vehicles. Financial details of the win was not disclosed.

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