socalTECH

FEBRUARY 16, 2010

We talked with Noah about how the company grew out of a business plan competition at the University of Southern California, his recent funding from the Maverick Angels, as well as how the firm hopes to stand out among a crowded list of comparison shopping sites. How did the company start? Noah Auerhahn: We got started right out of USC.

USC 207

USC CPC Sites Startup 207

Startup Professionals Musings

JUNE 4, 2021

Cost per click (CPC). All these models start with the advertiser choosing the right search keywords to match user searches. Campaign setup and ad copy writing. For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Keyword research and budget forecasting.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

MARCH 23, 2013

Cost per click (CPC). All these models start with the advertiser choosing the right search keywords to match user searches. Campaign setup and ad copy writing. For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Keyword research and budget forecasting.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Cost per click (CPC). All these models start with the advertiser choosing the right search keywords to match user searches. Campaign setup and ad copy writing. That business model doesn’t compute in the startup stage, but that’s another story. Tags: entrepreneurs startups. Keyword research and budget forecasting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

DECEMBER 15, 2010

For today's interview, we spoke with Tim Cadogan , CEO of OpenX, to hear more about the firm's growth on the strength of Internet advertising, and what the firm is up to. They can sell those ads on a CPM, CPC, or CPA basis. We manage that competition through an aucton process. That's pretty powerful for publishers.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Both Sides of the Table

MARCH 30, 2010

As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing. I don’t intend either, Burstly has respectable and strong competition. He’s a natural leader, appropriately competitive, very customer focused and a pleasure to work with.

Mobile 282

Mobile Invest Company Companies 282

Tech Zulu Event

SEPTEMBER 4, 2012

Today they say its Africa’s largest and fastest growing social networking utility with over 4,000 daily new sign-ups. TechZulu caught up with Chidi Nwaogu, co-founder and CEO brings you the energy behind the twin co founders. As of writing, my twin and I serve as the Co-CEOs and Co-Presidents at LAGbook. What is LAGbook?

Social Network 100

Social Network Networking Advertising Startup 100