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Here Is How To Win Today With The Customer In Control

Startup Professionals Musings

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 146
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5 Startup Challenges That Derail Many Entrepreneurs

Startup Professionals Musings

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Funding is depleted before customer sales ramp up.

Startup 131
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4 Customer Decisive Moments That Your Startup Can Win

Startup Professionals Musings

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” Great startups manage to continually improve the relationship through outstanding follow-on support and service.

Customer 124
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10 Startup Actualities That Demotivate Entrepreneurs

Startup Professionals Musings

Most of the time, I’m all about providing encouragement and inspiration to entrepreneurs. They need it and they deserve it, because entrepreneurs are the lifeblood of our economy. Here is a sampling of ten themes from the book that I think are just as relevant today as they were then: The reality of starting.

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8 Types of Aspiring Entrepreneurs Who Will Not Start

Startup Professionals Musings

Every entrepreneur I know is dismayed by the number of friends who approach them with a line such as “I have an even better idea that will change the world, and one of these days I’m going to get around to starting my own business.” Others are debilitated by their fear, avoid risk at all costs, and never start.

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7 Business Leadership Traits Persuade Customers Today

Startup Professionals Musings

We are living in a new generation of business, where customers drive the experience, and highly engaged employees are required to keep up with customer expectations. Of course, these are great, but they don’t happen without enlightened leadership coming first. True leaders are tenacious, determined, and self-starting.

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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

In my view, starting a new business has never been easier, and according to reports from the Kauffman Foundation , the numbers are here to show it. The rate of new entrepreneurs increased between 2013 and 2021, from 280 to 360 out of 100,000 of the adult population. Building a minimum viable product, with customer validation.